ABOUT US

DELIVERING FOR OUR CLIENTS SINCE 1998

For 20 years, we have led the industry by creating content that delivers amazing, measurable results for our clients. We leverage our rich experience to deliver sustained, memorable brand engagement with targeted audiences.

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DISCOVER YOUR STORY

One of our biggest strengths is turning a brand’s business initiatives into stories that connect with target audiences.

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AMPLIFY YOUR STORY

Our team wrote the book on how to get your message in front of your audience.

OUR PEOPLE

MEET THE LEADERSHIP TEAM

President

Lisa Arledge Powell

Lisa is the President and co-founder of MediaSource. Under Lisa’s leadership, MediaSource has become one of the most respected names in content marketing and public relations. With a focus on culture and people and 20 years in the industry, Lisa fosters an environment that allows her team to deliver exceptional results for every MediaSource client. She began her communications career as a television news reporter/anchor and now applies that experience to storytelling for brands. Known as an industry thought leader, Lisa trains other communicators on best practices for how to use content to meet business goals. She can be seen on the speaking roster at industry events for organizations such as the Public Relations Society of America, Ragan, PR News, Content Marketing Institute and Mayo Clinic. Lisa is a regular contributor to PRSA’s Content Connection.

Content Manager

Jerred Ziegler

Jerred is an Emmy® Award-winning producer, editor and director of photography who possesses the rare – but critical – balance of creativity and organization. These complementary skill sets allow Jerred to excel as MediaSource’s content manager, a role in which he is responsible for leading the company’s content production team by keeping projects on task and on time, and the to the highest creative standards. Jerred also studied filmmaking in Prague, giving him a keen eye for visuals and is one of our most creative multimedia storytellers.

Media Relations Manager

Shannon McCormick

As a former journalist, Shannon has been able to successfully pair her previous TV reporting skills with her strategic public relations experience. With nearly 10 years of practicing PR under her belt, Shannon manages the MediaSource’s media relations team and is an expert in executing creative, strategic tactics that get clients their desired coverage.

Strategy & Analytics Manager

Kevin Volz

Kevin, who leads MediaSource’s analytics efforts, is one of the agency’s most strategic thinkers. He has a unique understanding of content creation, industry social trends and measurement that provides strategic insights into all of MediaSource’s projects. Because of his strategic thinking and attention to detail. Kevin is the driving force behind the agency’s measurement and ROI efforts for our roster of top industry clients.

Content Technology Manager

Robert Leitch

12-time Emmy® Award-winning director, producer and editor Robert Leitch ensures that the MediaSource team constantly innovates their creative storytelling alongside the latest technology. The 23-year video production veteran has won national and international awards for content including commercials, promos, documentaries and short films.

THE INDUSTRY'S BEST

AWARDS

Our peers in the industry recognize us as one of the best and look to us as thought leaders. From best agency to best in media relations and content marketing to the coveted Emmy, our awards speak for themselves.

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