ABOUT US - MediaSource

DELIVERING FOR OUR CLIENTS SINCE 1998

We’ve gathered all the players to find, create and publicize your stories under one roof.This makes it easy for brands to integrate into our process, immediately reaping the benefits of our storytelling systems that are designed to get results.MediaSource has been successfully using our storytelling-for-PR method for high-profile clients since the company formed over 20 years ago.

DISCOVER YOUR STORY

One of our biggest strengths is turning a brand’s business initiatives into stories that connect with target audiences.

AMPLIFY YOUR STORY

Our team wrote the book on how to get your message in front of your audience.

WHO WE ARE

MEET THE LEADERSHIP TEAM

Social responsibility is vitally important to who we are as a company. We find that when we stand behind ethical behavior, environmental sustainability and active citizenship, our values of being real, innovative, driven and fun shine. This means we support socially responsible alliances and partnerships that uplift our community. The secret to our exceptional performance? An exceptional team with principles that empower.

Director of Public Relations
Shannon McCormick

President

Lisa Arledge Powell

Lisa is the President and co-founder of MediaSource. Under Lisa’s leadership, MediaSource has become one of the most respected names in content marketing, video production and public relations. With a focus on culture and people and 20 years in the industry, Lisa fosters an environment that allows her team to deliver exceptional results for every MediaSource client. She began her communications career as a television news reporter/anchor and now applies that experience to storytelling for brands. Known as an industry thought leader, Lisa trains other communicators on best practices for how to use content to meet business goals.

Creative Director

Jerred Ziegler

Jerred is an Emmy® Award-winning producer, editor and director of photography. As MediaSource’s Creative Director, he is the driving force behind multimedia content creation for our roster of top industry clients. His creative eye stems from his background in film—Jerred studied filmmaking in Prague with storytellers from around the world. Throughout his career he’s earned nearly 20 Emmy® nominations and other recognitions as an independent film producer. Now, as a content marketer, he has become a national thought-leader in visual storytelling.

Director of Public Relations

Shannon McCormick

As a former journalist, Shannon has been able to successfully pair her previous TV reporting skills with her strategic public relations experience. With nearly 10 years of practicing PR under her belt, Shannon lead MediaSource’s amplification strategies and is an expert in executing creative, strategic tactics that get clients their desired coverage.

Director of Strategy

Kevin Volz

Kevin, who leads MediaSource’s analytics and social media efforts, is one of the agency’s most strategic thinkers. He has a unique understanding of content creation, industry social trends and measurement that provides strategic insights into all of MediaSource’s projects. Because of his strategic thinking and attention to detail. Kevin is the driving force behind the agency’s insights and ROI efforts for our roster of top industry clients.

THE INDUSTRY'S BEST

AWARDS

Our peers in the industry recognize us as one of the best and look to us as thought leaders. From best agency to best in public relations and content marketing to the coveted Emmy award for video production, our awards speak for themselves.